Abracadabra is a magician’s recipe book, a collection of witchcraft ingredients and spells.

The book is an investigation of the identity of magic in South America. It explores the continent’s religious idiosyncrasies, deeply connected to wizardry as well as to the traditions of the indigenous people.
Abracadabra represents a trip across Bolivian witches’ market of La Paz; Argentinean’s popular saints; herbal medicine and my Italian granny’s pearls of wisdom.

Through its leporello shape, the book allows various ways of reading and encourages the viewer to mix ingredients. This unique ludic element enables the reader to find their own personal combination of images and to create their own recipes.

Erica Canepa

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